
I have 13+ years of experience managing brand accounts. I’ve run accounts for LostLetterman.com, Major League Soccer, Leagues Cup, Phoenix Rising FC, and FC Tucson.
I worked with Phoenix Rising for eight seasons (one part-time and seven full-time) and, over that time, grew from managing its social media and media relations to becoming Director of Digital and Marketing with an employee and team of freelancers.
- Took social channels that lacked a unique and engaging voice and brought them to life in 2015 (when the club was Arizona United SC).
- Controlled the club’s media relations and social media through a complete rebrand in 2017.
- Grew Phoenix Rising’s social following from 68.7k to over 160k followers with year- over-year growth from 2017 to 2023.